The situation was different in 2009, because the FCC had mandated two years earlier that all new TV receivers must include digital (i.e., ATSC) tuners. (I did hear from a reliable source that at least one of the other majors is planning “a big splash” at NAB too bad it wasn’t done at CES.)īundled into this conundrum is the relative lack of consumer awareness, which means a stronger message must come from both broadcasters and CE manufacturers, but the latter suffers from the problem of innovation without causing legacy product cannibalization. homes, the only CE manufacturer currently putting ATSC 3.0 decoders in all of its sets remains Sony. consumers to shell out for a new ATSC 3.0 set or adapter, other than the advanced features it would provide.Īnd despite December FCC figures touting signal availability in 68 markets reaching half of all U.S. NextGen TV transition that makes it different from the one a decade and half ago: The FCC has not mandated an end date to ATSC 1.0 transmissions-and thus there is no coupon program-and that means there is no hard incentive for U.S. Set-top boxes and dongles may fill a need that addresses the desirability or affordability of a new television receiver, but there is one key factor in the U.S. The transition to ATSC 3.0 shares many of the hurdles of the previous analog-to-digital transition, especially in the U.S., including the proverbial chicken-and-egg situation, vis-a-vis broadcasting deployment and consumer electronics product marketing.
#Atsc 3.0 tuner tv free
With some boxes available at that time at that price, the coupon could essentially subsidize a free box.Īlthough it is not known whether the Jamaican government-or broadcasters-can or will subsidize a similar converter box, the target of low cost remains critical, and work is underway to define the minimum features required in such an initial product. Such was the case in the United States during its analog-to-digital transition with ATSC 1.0, when Congress authorized (and NTIA executed a program to define and distribute) a Coupon-Eligible Converter Box that was subsidized by taxpayers in the form of a $40 discount coupon. One consequence of this decision is that the availability of low-cost ATSC devices is extremely important to the transition, since some proportion of Jamaican citizens will be strained to purchase a new integrated television that supports ATSC 3.0. In late 2021, the government of Jamaica announced that they would convert their analog NTSC broadcasting infrastructure to ATSC 3.0-bypassing ATSC 1.0 entirely. It is expected that the test suite will be updated over time, as the standards and deployed implementations evolve. The test suite currently includes over 135 tests covering 150 unique requirements across audio, video, captions, interactivity, service changes and more, and is available from CTA to manufacturers interested in participating in the logo licensing program. In order to carry out logo certification and conformance testing, a specification has been developed by CTA, which worked with numerous parties including ATSC through its “Conformance Implementation Team.” It should be noted that neither CTA nor ATSC are performing device or system testing, which is being carried out by one or more third-party laboratories.
#Atsc 3.0 tuner tv portable
Through extensive collaboration with the consumer electronics and broadcasting industries, and after several rounds of consumer research, the CTA’s Video Division Board approved the NextGen TV name and logo for consumer technology products optimized for the new ATSC 3.0 standard example products now include 4K Ultra HD TVs, gateway receivers and portable devices. In 2019, the ATSC asked CTA to implement an ATSC 3.0 nomenclature and logo development program. The NextGen TV logo is licensed by the Consumer Technology Association, and its use on a product is strictly controlled by the CTA, which owns that trademark. The ATV698 MAX platform with TennaTV is expected to be available with support for DVR and ATSC copy protection during the second quarter of 2023.Ĭertification Promises Feature Uniformityīy now, many readers will have seen the term “NextGen TV,” but may not know what that literally means.
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